You bleed when you’re on the “cutting edge”, especially when it comes down to user adoption of technology. It’s telling when established companies like Apple, who are considered “masters” at market timing get it slightly wrong. Releasing a voice activated “assistant” product that users seem disenchanted with is okay to do as a test when you’re a large company with diverse revenue streams.
It’s not ok as a lean startup when you have limited resources and not much time to test your assumptions with users. I wonder sometimes if the world is really ready for voice activated control of their world. We can’t all be Scotty.
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