YakShaving

Yak•Shaving (noun) Any apparently useless activity which, by allowing you to overcome intermediate difficulties, allows you to solve a larger problem

Tag: behavior

Hacking your adaptive response

I haven’t read Ariely’s latest book yet, The Upside of Rationality, but the Boing Boing folks seem to have summed up the best part. Ariely was on All Things Considered earlier this month. Here’s where our intuitive response is really wrong: we have a tendency to indulge our pleasures without respite, and to take frequent [...]

Consumers don’t just want more, but Better

Great TED talk by John Gerzema. I won’t make another comment about skating to where the puck is headed, but you get the point. “Did you know that 68% of Americans now carry a library card: The highest percentage ever in our nation’s history. What you see in this consumer trend is also the accumulation [...]

Rapt

I have been evangelizing this book, Rapt, recently in small circles of friends. Like Stumbling on Happiness, it’s not a self-help book, it deals more with cognition, attention, and social psych than anything. I thought I’d take the time to post my interesting curations from the book since they are highly related to BettrAt. – [...]

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